Case Studies

Enhancing PEC Australia’s Business Performance using Data from Indications

PEC Australia used our eBay sales data to fix three key problems: identifying lower-priced competitor products, spotting missing high-demand SKUs, and pinpointing top-selling brands.

15,000

Added high-demand SKUs

23,000

Increased units sold year over year

24 spots

Jumped in Australia’s eBay store rankings

11%

Increase in revenue

Enhancing PEC Australia’s Business Performance using Data from Indications
Victoria L.
February 1, 2024

PEC Australia is a prominent player in the automotive parts industry, selling products and parts for various brands across the globe. However, the company faced numerous challenges with their online sales strategy. This led to a dip in profits due to pricing discrepancies, competitor markdowns and high-demand products which they weren’t able to stock, and their customers were beginning to look elsewhere.

Brendan G., the CEO of PEC Australia commented, “It was clear that we were missing a trick in the industry. We saw our competitors’ sales sky-rocket, so there was definitely a huge market online, but we couldn’t work out why we were missing out.”

The online market is tough and competitive, and PEC turned to Indications for some much-needed support.

Indications - one of the top eBay data providers, worked with the company to track down the top-selling items in the industry and identify competitor products from similar online retailers. This information was the first step in the creation of a much more successful online store, as Brendan G. mentioned that the data provided was easy to interpret and helped to develop a strategic business plan for future growth.

Partnering with Indications

Indications were able to provide the clear data that enabled PEC to make massive changes. The service gave unaltered data-sets to show an accurate picture of the market and allowed Brendan G. and his team to develop a strategy that works.

The data, shown in a clear, unedited format, is easy to read and doesn’t require a ton of guesswork, filtering or frustrating research. It immediately identified the pricing of products in relation to the whole of the market, showing product value and the best places to adjust the pricing to maximise profitability.

“Working with Indications has allowed us to transform our business model and make informed decisions to expand our catalogue and drive substantial revenue growth on eBay. We couldn’t have done it without this data and I’m looking forward to a bright future of increasing profits and expanding our store.” - Brendan. G, CEO at PEC Australia.

The Business Impacts

  1. he data provided by Indications allowed PEC Australia to expand their inventory by adding 15,000 new SKUs to meet customer demand.
  2. The business saw a substantial rise in the total items sold, with an impressive 23,000 more units for the year.
  3. This reflected in the company profits, with an extra 11% in total revenue for the year, boosting PEC’s eBay ranking by 24 positions above previous competitors.

PEC Australia achieved remarkable results using the data provided by Indications. By leveraging the data they were able to address the critical challenges the business was facing and boost their sales volume and revenue, putting them at a competitive advantage on the eBay platform and ensuring a profitable future for the company.

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20+ years in eCommerce and data analytics

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$3M+ in revenue growth for eBay sellers

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Proven accuracy and reliability

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Trusted by top eBay sellers

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Scalable solutions for any seller - solo or enterprise

Want to improve your eBay Product Research?
Book your call now.

Let’s talk for 15 minutes. We’ll gather the data that makes a difference.

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20+ years in eCommerce and data analytics

tick icon

$3M+ in revenue growth for eBay sellers

tick icon

Proven accuracy and reliability

tick icon

Trusted by top eBay sellers

tick icon

Scalable solutions for any seller - solo or enterprise